ABOUT ME

I’m a branding partner focused on helping businesses truly align
with their audiences.

(SCROLL DOWN)

Hi my name is Matthew Fletcher
but you can call me Fletch...

01. Who am I

I am an award-winning consulting brand designer with a decade of experience in agency, in-house, and freelance roles across Australia and the UK.

02. Mission

I’ve worked with brands both big and small, helping them become more competitive through holistic branding. My mission is to guide brands toward a deeper purpose and genuine audience alignment. I believe a brand is a movement that unites everyone—owners, employees, investors, and customers—around a shared vision. By focusing on meaningful, long-term relationships, I ensure each stakeholder remains connected to the brand’s ultimate goals and aspirations.

03. Vision

I believe that innovative businesses drive humanity’s progress, propelling us beyond our current expectations. By building movement-driven brands that deliver real value and truly connect with their audiences, we can spark transformative growth that extends far beyond the bottom line. I’m dedicated to this vision and determined to play my part in making it a reality, forging genuine alignment that benefits everyone involved and pushes the world forward.

“Hard-working and diligent, Matt applied strong creative thinking to every task and always looked at different perspectives and ways to approach the work while working on a broad range of projects with clients as diverse as Adidas, Puma, Arsenal Football Club and The Royal Botanic Garden in Edinburgh.”

David Dunn Managing Director at 442 Design
It was a pleasure collaborating with Fletch over my four years at Skedulo. His exceptional skills as a senior brand designer were evident in the fast-paced SaaS environment we operated in. Fletch played a major role in our rebranding efforts and was a fantastic partner in developing our advertising campaigns, website, and various marketing outputs. His creative insights and dedication were pivotal in our successful funding round, boosting our valuation to an impressive $0.5 billion.

Craig Panigiris Marketing Director Atlassian
"Matt Fletcher is the kind of brand designer and creative director you want on your team. He’s not just about making things look great (though he’s incredible at that); he’s a strategic thinker who knows how to bring a brand to life in a way that truly resonates. Matt gets the ins-and-outs of B2B SaaS and has this unique ability to connect creative strategy with the perspectives of different verticals, which is rare. Whether it’s pitch decks, video content, websites, digital ads—you name it—he consistently delivers top-notch work. Add to that his leadership and thoughtful creative direction, and you’ve got someone who’s always raising the bar. Highly recommend him to any brand looking to level up."

Bartek Woroniecki. Director Growth Collectly. US

04. Logistics

Brisbane HQ,  global operations

Australian consultant, global cliental,
currently located in Thailand.

I’m an Australian consultant partnering with clients in Australia, the United Kingdom, and the United States. I’m currently based in sunny Thailand and offer flexible meeting times to accommodate these time zones. While I typically work with SaaS and Tech companies, I have experience across a broad range of industries.

05. Awards

During my time at Skedulo, I helped my team secure first place in the AMN Aspect Winner Award for our multimedia campaign.
While at 442 Design in Edinburgh, I contributed to winning the 2019 Scottish Design Award in Interior Design for Arsenal Football Club’s Chapman House.
I competed in the World Skills Perth 2014 event, earning fifth place in Australia for printing and graphic arts. Over the five-day national contest, I proudly represented Queensland as a member of the official World Skills Queensland Team.
I competed in the 2013 World Skills Regional Brisbane contest, earning honorary first place in printing and graphic arts. It was a one-day competition featuring talented contestants from all over Brisbane.

06. Education

Graduated with a Bachelor of Communication Design from Billy Blue College of Design
Graduated with a Diploma in Graphic Design from CATC School of Design

07. What I love

I discovered my love of travel as a young boy, immigrating from the UK to Australia. Today, I’m living out that passion in Thailand, always on the lookout for new cultures to immerse myself in.
I’m a fan of many art forms, and gaming is definitely one of them. After a long day, nothing relaxes me more than an intense digital adventure. If you’re a gaming brand in need of creative services, I’m all ears.
Fitness is as fundamental to me as brushing my teeth. I grew up playing American football for Queensland, and that passion for staying active never faded. These days, I keep a strict gym and cardio routine, and I also love practicing Muay Thai and jujitsu. It keeps me mentally sharp, physically strong, and ready to take on any challenge.
Cooking is a creative outlet that brings me pure joy. I love experimenting with flavors, exploring new recipes, and sharing the results with others. It’s more than just making meals—it’s about creating experiences that bring people together.
I’ve always been drawn to the freedom and exhilaration of motorbikes. There’s nothing like hitting the open road, feeling the wind rush by, and letting the ride spark new ideas. It clears my head and energizes me in a way few things can.
I’m a true movie buff, especially when it comes to Quentin Tarantino’s work. His bold storytelling, sharp dialogue, and unexpected twists ignite my imagination and remind me of the power of daring creativity—something I strive to bring into my own projects.